In 2009, Adam Lisagor made what accidentally became the first of many videos for neat tech products. He'd co-developed an iOS app with a friend, and in creating a video to promote it, he'd become his own first client.
A year later, with an ongoing slew of real, paying customers who'd seen his work and wanted something similar, he incorporated as Sandwich Video Inc.
"I'm here to share through the medium of video. Typically, people who watch my stuff do so because they're curious. They've come to learn about a product, and have invited me to help. It's a very respectful transaction — one that consistently brings me joy. And if I've done it right, it brings you joy, too."